
We’re delighted (and extremely proud) to announce that Carla Arrindell has been promoted to Client Services Director.
Carla will take the reins from Helen Littlewood from 1st August. Helen joined the network in 2008 and alongside restructuring the department she has supported the teams to deliver robust client strategies and focus across our portfolio of clients. Helen has decided to step down from the role of Client Services Director so she can devote more time to her two young daughters. Helen will be supporting Carla in her new role, as well as developing our marketing and communications strategy.
For those of you that do not know Carla here is a summary of her achievements...
Since joining OMG in the publisher team way back in 2004, Carla’s enthusiasm and aptitude led her to rise quickly through the ranks and by 2007 she was heading up the publisher department. Delivering unrivalled knowledge of the financial industry Carla has continued to progress, her most recent role being Group Account Director, heading up some of our largest corporate accounts such as Lloyds Banking Group, GoCompare and HSBC. Carla has been instrumental in pitching and winning some of our largest accounts by providing an intimate knowledge of the finance sector. Her industry expertise and experience provides clients with an instant and detailed view of the competitive landscape and best practise techniques to deliver incremental value for each affiliate segment. Carla will be focussing on identifying and delivering growth opportunities for OMG’s clients and delivering strategies to develop existing programmes.
Supporting Carla in her new role will be another familiar face from the network. Vicky Griffin has been promoted to Head of Affiliates. Vicky is a veteran of affiliate marketing, having established some of the strongest relationships with key partners in the industry since joining OMG in 2006, Vicky lives and breathes for the best interests of affiliates and has always exceeded expectations. Her promotion to the new role will allow Vicky to devote more time to nurturing these relationships further as well as manage the business development team that will be supporting her.
It is an exciting period at OMG, with more clients running successful customer reward programmes, such as Santander, Top10, Aviva, Vodafone, Otto and Dell.
We have also recently launched a credit card and pre paid card comparison tool to affiliates, and will continue to expand the range to include current accounts, savings, mortgages, loans and investments this year.
I hope you are as excited as we are about these changes and share our passion for continuing to excel in performance marketing!